CybersecurityData Privacy

Data Brokers Secretly Trade Personal Information, Fueling Privacy Concerns and Scams

Personal data has become a valuable commodity traded by data brokers without consumer knowledge. This information fuels targeted advertising, employment screening, and even enables sophisticated scams. Privacy services now offer automated data removal to combat this growing threat.

The Hidden Data Economy

Personal information has become a valuable commodity in today’s digital landscape, with data brokers actively collecting and selling this information without consumer knowledge, according to industry reports. These brokers operate behind the scenes, compiling detailed profiles that can influence everything from marketing approaches to healthcare eligibility decisions.