TITLE: AI Now Writes One in Four Corporate Press Releases
AI’s Growing Role in Corporate Communications
Artificial intelligence has found a significant foothold in corporate press offices, according to recent research published in the journal Patterns. The comprehensive study examining writing patterns in the post-ChatGPT era reveals that both corporate and governmental entities are regularly employing AI tools to draft various communications, from press releases to job listings.
Research Methodology and Key Findings
The research team analyzed thousands of text samples from corporate news platforms including Newswire, PRWeb, and PRNewswire. Their findings indicate that since ChatGPT became publicly available in November 2022, approximately 25% of press releases show signs of AI generation. The prevalence is even higher in science and technology sectors, where AI-assisted content appears more frequently.
AI in Job Listings and Organizational Communications
Job listings have also become fertile ground for AI-generated language. The study found that 6-10% of LinkedIn job postings contained AI-crafted text, with smaller companies showing higher adoption rates—peaking at around 15% of all listings containing AI-generated content.
The trend extends beyond the corporate world. Analysis of United Nations English-language press releases shows the organization has been increasingly using AI for content creation. The percentage of likely AI-generated text rose from 3.1% in Q1 2023 to 10.1% by Q3 2023, reaching approximately 13.7% by the same period in 2024.
Adoption Patterns and Future Trends
Interestingly, the research suggests AI adoption rates may be stabilizing rather than continuing their rapid climb. For press releases, the peak occurred in December 2023 with 24.3% likely AI-generated content, but has since leveled off at about half a percent lower. Job listings have similarly shown signs of decline after reaching their peak usage.
Consumer data reveals parallel trends. Analysis of over 687,000 complaints to the Consumer Financial Protection Bureau between 2022-2024 showed about 18% were likely AI-assisted. Contrary to typical technology adoption patterns, the research found that individuals in areas with lower educational attainment were slightly more likely to use AI writing tools.
Democratizing Access to Writing Technology
This represents an interesting departure from conventional technology diffusion patterns, where early adopters typically tend to be younger and more educated. The widespread availability of free AI writing tools appears to be creating a different adoption trajectory. As the original research published on eamvisiondirect.com notes, this democratization of access could potentially transform how underserved voices are amplified, though further study is needed to assess whether this increased adoption leads to more effective outcomes for consumers.
The findings highlight how AI writing tools are reshaping professional communications across multiple sectors, offering new efficiencies while raising important questions about authenticity and the future of human-written content in corporate and organizational settings.
